Mahindra launches the XUV 3XO – the ‘New Disruptor’ in compact SUVs

Mahindra launches the XUV 3XO – the ‘New Disruptor’ in compact SUVs

The all-new Mahindra XUV 3XO is poised to disrupt the market for advanced, compact SUVs with five key pillars:

Standout design

Advanced technology

World-Class Safety

Superior SUV Comfort

* For MT Variant / **Luggage volume up to roof (ISO V215)

Spirited Performance

Centurion, 19 September 2024:South Africa has become the first country outside of India to welcome the all-new Mahindra XUV 3XO.

The all-new XUV 3XO sets new benchmarks in the compact sport utility vehicle (C-SUV) segment, with standout design, premium interiors, a truly comfortable ride, cutting-edge technology, thrilling performance and the highest level of safety.

“It is very fitting that in our twentieth year of operations in South Africa, we launch this new Authentic SUV, offering advanced technology but at the same time maintaining our value proposition for the South Africa Customer.

The introduction of the XUV 3XO continues the fulfilment of our promise to bring the new-age Authentic SUVs to the SA Customer, following the XUV700 and the Scorpio-N, the SACOTY2024 Adventure Category winner. The all-new XUV 3XO is the newest and most modern representation of Mahindra’s commitment to innovation and excellence. With its spirited performance, world-class safety and advanced levels of technology, the XUV3XO is a complete package. We are confident that the 3XO will find widespread acceptance among South African customers and win many awards, as we move into our 3rddecade of success in South Africa,” says Rajesh Gupta, CEO of Mahindra South Africa.

For this all-new model, Mahindra drew on the expertise of its global network of design studios and its large engineering hub at the Mahindra Research Valley in Chennai India.

Mahindra also incorporated the feedback from customers across the globe, including South Africa, in its design process. This can clearly be seen in new design features such as the black leatherette interior and the large, expansive floating 10.25” infotainment system that combines with the 10.25” digital cluster for a truly premium experience.

In India, the impact of the striking design, engineering, performance and luxury in the XUV 3XO

**Luggage volume up to roof (ISO V215)

was evident in the demand for the new model shortly after its introduction. Indeed, in India, Mahindra dealers took over 50 000 orders for the new model in the first hour after opening for business on the launch day.

In South Africa, the XUV 3XO will be available across Mahindra’s 90 dealerships country-wide to view and test drive from 20 September 2024. Customers who want to secure their new XUV 3XO can immediately place an order and will also receive a special attractive finance offer. Sales and Customer deliveries will start from 3 October 2024.

Standout Design

The XUV 3XO introduces a bold,athletic silhouettethat commands attention.

It features a distinctive front grille and headlamp design with apiano black finishon the grille and LED headlamps, LED DRLs and LED fog lamps. Several unique wheel designs have been penned for the different XUV 3XO models, including a stylish 17” diamond-cut alloy wheel on luxury models.

At the rear, the infinity LED tail lamp, which stretches across the rear of the vehicle, emphasises the wide and stable stance of the XUV 3XO.

The XUV 3XO’s interior complements its striking exterior with ablend of premium finishes and modern design elements and equipment.

Its cabin boasts premium interiors with a soft-touchleatherettedashboard that extends to the door trimsandleatherette seat upholsteryto elevate the sense of sophistication. Leather accents on the steering wheel, gear knob and front armrest further enhance the premium feel.

* Specifications may vary by model. Please refer to the full grade walk at the end of this release.

Advanced technology

The XUV 3XO is at the forefront of automotive technologytwin 26.03 cm (10.25”) HD screens, andwireless Android Auto and Apple Carplay.

The first-in-segment features, like a65 W USB-C charging pointandElectronic Parking Brake with Auto Hold,are tailored for tech-savvy users seeking convenience on the go.

Adding to the list, an immersive audio experience is created through aHarman Kardon Premium Audio with a dedicated amplifier and sub-wooferthat also offers Sonic Expanse, Bass Enhancer, a nine-band equaliser and four Ambient Sound Modes.

Additionally, Level 2 ADAS with 10 features ensures enhanced driving assistance and safety measures. The inclusion of radar technology aids the ability to detect obstacles in challenging weather conditions such as heavy rain or dense fog, thereby offering crucial collision warnings and facilitating Automatic Emergency Braking (AEB).

These cutting-edge features are complemented by thelargest-in-class SkyroofTM, which not only enhances the vehicle's visual appeal but also enriches the driving experience. The 360-degree surround view system with blind view monitor further adds to the comfort and convenience of the driver.

*Specifications may vary by model. Please refer to the full grade walk at the end of this release.

World-Class Safety

Safety is paramount in the XUV 3XO, ensured by the extensive use of high-strength steel and 35 standard safety features. The 3XO is designed with 45% of body making use of ultra-high-strength steel for unparalleled strength. The cabin is engineered to absorb a 20 ton frontal impact, with an energy absorption zone and its proven trident structure in the minimal deformation zone, creating the safe cocoon for its occupants.

Additional cutting-edge safety technologies include a360-degree surround view system with Blind View Monitor,new-generation Electronic Stability Control (ESC)withhill hold controlandhill descent control, ensuring superior control in challenging driving conditions. Furthermore, the vehicle comes standard withsix airbags,four disc brakes, 3-point seat belts and seat-belt reminder for all seats along with passenger airbag on/off for child safety, ISOFIX child seatswith top-tether, among others, providing comprehensive protection for all occupants.

These features underscore the XUV 3XO's commitment to safety, establishing it as a leader in its class for both active and passive safety systems.

*Specifications may vary by model. Please refer to the full grade walk at the end of this release.

Superior SUV Comfort

The SUV's credentials are further enhanced by its longest-in-class bonnet, adding a sense of robustness and forward motion.

With a commanding seating position where the driver’s eye level is almost 1.4 metres above the ground, the XUV 3XO offersbest-in-class forward visibility of 23.7°.

Bold wheel arches and large tyresunderscore its ruggedness, with thelargest tyre outside diameter (OD) in its class, contributing to a formidable stance. The impressive ground clearance, calibrated approach and departure angles, and best-in-classwater-wading depthamplify the XUV 3XO's SUV-ness factor. Complementing these features are the segment-leading R17 Diamond Cut Alloy Wheels,which further accentuate its authoritative presence.

The XUV 3XO excels in providing a spacious and comfortable environment for all its occupants. It boastsbest-in-class occupant space, which is remarkably generous, comparable even to SUVs a class above. This is complemented by the spacious boot space, which can accommodate up to 364 litres*. Additionally, the XUV 3XO offersbest-in-class leg and hip room for the first and second row passengers, ensuring a comfortable ride for all.

Features like acooled glove boxwith illumination and a standard 60:40 split in the rear seats ensure convenience and functionality. The front armrest, which is standard from the base variant and integrated with storage, adds to theergonomic and practical design, making every journey in the XUV 3XO a blend of comfort and class.

*All measurements in mm

* Specifications may vary by model. Please refer to the full grade walk at the end of this release.

Spirited Performance:

The XUV 3XO is powered by a turbo-petrol engine that is designed for exhilarating performance and superior efficiency.

Staying true to the brand’s legacy of offering thrilling performance, the mStallion TCMPFi turbo-petrol engine delivers 82 kW and 200 Nm of torque. The engine features new vehicle management software and intelligent turbo-charging to clock a 0-60 km/h run in 4.6s while offering exceptionally low fuel consumption.

The XUV 3XO can also be ordered with a6-speed AISIN Third Generation Automatic Transmission, renowned for its durability and reliability. The gearbox has proven itself in the XUV 700, which utilises a transmission from the same family.

The transmission offers smooth gear shifts and is optimised to deliver great fuel efficiency as well as a ‘fun to drive’ experience.

Each engine is available with a 6-speed manual gearbox and an added option of 6-speed AISIN automatic transmission for the petrol engines.

l variants.

The XUV 3XO is equipped with an advanced suspension system that includes aMacPherson Strut Fully Independent Front Suspensionand aTwist Beam Semi-independent Rear Suspension.

This set-up ensures a ride quality that is quiet and comfortable, with quietness matching that of the XUV 700. Additionally, the XUV 3XO featuresfirst-in-segment three smart steering modesComfort, Normal and Sport. These smart steering modes are available across all powertrains, ensuring that every driver can enjoy a controlled and responsive driving experience, setting a new standard for what drivers can expect from a compact SUV.

The SUV also features custom drive modes—Zip, Zap and Zoom—specifically in thePetrol Automaticvariants, each designed to enhance the driving dynamics on varying terrains by adjusting the vehicle's performance characteristics. Moreover, the XUV 3XO incorporatesMTV-CL (Multi-Tuned Valve Concentric Land) technologywithin the dampers. This advanced valving technology significantly improves ride and handling performance by optimising the suspension response to different driving conditions.

* Specifications may vary by model. Please refer to the full grade walk at the end of this release.

Available soon

Customers can visit their nearest Mahindra dealer from 20 September 2024 to test drive and even order their new XUV 3XO. Deliveries will start in the first week of October.

The Mahindra 3XO is sold with a 5-year / 150 000-kilometre mechanical warranty. MX models are offered with a 3-year / 55 000-kilometre service plan, and the AX models have a 5-year / 100 000-kilometre service plan.

For more information, please visitmahindra.co.za.

Variant Walk MX Series:

Annexure - 1Variant Walk MX Series:

Annexure - 2Model pricing

ABOUT MAHINDRA

Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federation of companies with 260,000 employees in over 100 countries. It enjoys a leadership position in farm equipment, utility vehicles, information technology and financial services in India and is the world’s largest tractor company by volume. It has a strong presence in renewable energy, agriculture, logistics, hospitality and real estate.

The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, with a goal to drive positive change in the lives of communities and stakeholders to enable them to Rise.

ABOUT MAHINDRA SOUTH AFRICA

Mahindra South Africa is a fully owned subsidiary of Mahindra & Mahindra of India. It is celebrating its 20th year of operations in South Africa.

The company has dealers in all nine provinces of South Africa, which are comprehensive facilities that handle sales, service, and spare parts. These dealers offer the full range of Authentic SUVs, such as the XUV300, XUV700 and Scorpio-N, a SA Car of the Year semi-finalist, and its range Authentic Bakkies, such as the much-loved Pik Up Karoo Dusk, Dawn and Storm.

With over 90 dealerships, mainly in cities and in towns across South Africa, Mahindra has a growing national footprint. The company continues its drive to offer the South African consumer a diverse vehicle range that is designed to deliver a customer centric ownership experience.

The company has also expanded into other sub-Saharan countries, currently exporting vehicles to Botswana, Zimbabwe, Zambia, Swaziland and Namibia, over and above its presence in Swaziland and Lesotho.

Mahindra South Africa has achieved significant growth in the country since its establishment in October 2004, becoming a Top 5 seller of bakkies, which it assembles at its plant in the Dube Trade Port in Durban, KwaZulu-Natal.

To date Mahindra South Africa has sold over to 94 000 vehicles.

To know more about Mahindra South Africa:

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